

Who We Are
Maximize is a leadership and culture consulting firm dedicated to helping organizations worldwide break through barriers to success.
We empower organizations to transform potential into extraordinary results. Founded by Michal Oshman, a global expert in leadership and culture development, we specialize in unlocking the true potential of individuals, teams, and companies. Our tailored solutions foster a thriving organizational culture, driving growth, innovation, and long-lasting results.

Trusted By















CEO & Founder, Maximize
Meet Michal Oshman
Michal Oshman is a globally recognized expert in leadership and culture transformation. With more than 25 years of experience at companies including TikTok and Facebook, as well as start ups, financial services, and media companies, she brings unique insights into what it takes to build resilient leaders, inclusive cultures, and high-impact organizations...​

As a LinkedIn Top Voice with over 120,000 followers across all platforms, Michal inspires thousands of leaders daily across social media. Her voice resonates widely as she shares expertise, insights, and practical advice on maximizing one’s potential and breaking through personal and professional barriers.


The Maximize Philosophy
At Maximize, we believe that every individual, team, and company has the potential to lead and succeed. Our philosophy centers on creating a culture of trust and engagement, where fear is transformed into trust and endless opportunity for growth. By fostering a culture of open communication and a clear strategy, we empower leaders and teams to overcome internal and external challenges, and achieve extraordinary results.
Why Maximize?
We're experts in company culture and leadership:
Our deep understanding allows us to guide our clients on how to create cultures where engagement and collaboration thrive, driving long-term success. Michal’s experience as TikTok’s Global Head of Culture, and Head of Leadership at Facebook positions us as global thought leaders on culture.
We will take you on a growth journey:
You will feel the change once we reach the output point-and there will be many of those. Our relationship with you means the world to us; we become deeply integrated and collaborate on a deep and meaningful level. We transform together.
We truly understand your problems, we’ve been there ourselves:
Whether it’s a toxic culture, dysfunctional teams, low trust or low performance - we have been there. And we have transformational solutions.

Solutions
With a foundation built on the principles of trust, professionalism, and collaboration, we strive to create an environment where leaders, teams and companies can thrive.

Our Clients Say
"I wholeheartedly recommend Michal as a transformational partner for any organization seeking to elevate its leadership, culture, and team performance. I've had the privilege of witnessing Michal's exceptional expertise firsthand, and I can confidently attest to the profound impact she's had on our company."

"I worked with Michal at TikTok--a global, high growth and complex high performing business. Michal brought a strategic and thoughtful approach to building solid cultural efforts to support the continued success of the business and our people. She is an empathetic leader, humble, with strong business acumen and a selfless focus on creating values-driven environments, where everyone can thrive.×´
